Collective Goods brings the convenience of pop-up retail to schools and hospitals in rural parts of the country. Their lineup was well curated and sold at great value. Best of all, 10-20% of purchases went directly back to the institutions that hosted them. To serve their territories, Collective Goods went on a recruiting blitz targeting entrepreneurs, husband and wife teams, veterans, and people with a love of community.
As 2017 closed, the business had lots to celebrate. They had hired over 100 new sales reps. Mobile app purchases exceeded $1.5 million. $400k in new business came in. And the number of events was on the rise.
Creative Director: Andrew Tinch
Copywriters: Tate Behning, Jessica Lave
Photographers: Erica Davidge, Erik Lasko
Client: Collective Goods